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Marketing Fundamentals I (BUSN-115)

2013 Fall
Location: Online

Description: A study of the essentials of marketing management decision making; product, distribution, promotion, and pricing. The major environmental forces which affect marketing decision-making are also studied such as economic, legal, social/cultural, competitive, and the consumer.

Textbook information can be found here.

BUSN-115-OL01D

08/19/2013 - 12/16/2013	Online	T. March

Lecture	Time:	Days:	Seats: 10

Additional Fees for Online Courses:
Online $20 per credit hour
Web Enhanced/Distance Learning $5 per credit hour
To Register for any of these classes please login to MYKC