Details
Marketing Fundamentals I (BUSN-115)
2013 Fall
Location: Online
Description:
A study of the essentials of marketing management decision making; product, distribution, promotion, and pricing. The major environmental forces which affect marketing decision-making are also studied such as economic, legal, social/cultural, competitive, and the consumer.
Textbook information can be found here.
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BUSN-115-OL01D |
08/19/2013 - 12/16/2013 |
Online |
T. March |
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Lecture |
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Seats: 10 |
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Additional Fees for Online Courses: Online $20 per credit hour Web Enhanced/Distance Learning $5 per credit hour
To Register for any of these classes please login to MYKC
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